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  • Headed To Summit Series Basecamp--Here are memories of the last Summit at Sea

    • 23 Jan 2012
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    As I get ready to pack up and leave for Summit Series Basecamp I can't help but to reflect on the last Summit Series at Sea. Probably one of the best gatherings I have ever attended and well worth the time and money. Here's a great recap. To my Summiteers, see you in Squaw Valley

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  • MLK For Public Relations Professionals--A Must Watch For Those In PR/Media

    • 16 Jan 2012
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    I like many Americans am taking the day off today for a day of service in Atlanta, GA. Pretty amazing that I get to share an office in the exact neighborhood that Dr.  King lived; Not a day goes by that I don't think about him since I have to pass his home every time I go in.

    If you are working in Public Relations or media I found this video today that is just for you. I have earmarked this for PR Pros in the instance you have to do media training and/or have a client with a tough interview or speech.

    In this interview on the Mike Douglas Show, Dr. King brings a few very simple principles for media and messaging. In fact I recommend this as a "must watch" for your clients. Dr. King is simply one of the greatest orators and interviewers we have seen.

    1. Be Prepared-Know your stuff.
    2. Be Calm. Never be totally swayed by tough questions. Dr. King handles this situation with amazing grace.
    3. Persuasion is amazing to watch. You can literally see them both becoming advocates
    4. Steer the conversation towards your intended message points
    5. Come in Love and Peace

    Happy MLK Day.

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  • My Clean Program Health Decisions in 2011 Set Me Up For A Great 2012

    • 3 Jan 2012
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    Last year one of the highlights was getting my arms around removing toxins from my body through the use of Dr. Junger's Clean Program.
    I participated in (2) Twenty-one day cleanses and felt AMAZING, had way more energy and though it was not my focus lost about 20lbs. 

    Do I eat like this everyday??? NO. In fact truth be told I was the least of the candidates to be doing a cleanse. This made it all the more remarkable.
    Clean Program was an amazing experience for me and I feel like I have a solid foundation to start 2012. I know how to "snap" back into clean eating when things slip. I recommend Clean Program to anyone! If I can do it, YOU CAN do it.

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  • Customer Service Is Why I'm In A Monogamous Relationship With @Delta Airlines

    • 11 Dec 2011
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    Living in Atlanta has its perks and being centrally located in the Delta Airlines hub is one of them. I fly a ton and 99% of my flights are on Delta Airlines. Honestly, I used to be really bad about frequent flyer programs and Delta became the first consistent relationship I built with an airline. I have to admit "membership has its benefits" and when you fly as much as I do an upgrade, priority bag handling or same day confirm can make a huge difference. I also doubled up and became a member of the Delta Sky Club which on more than a few occassions of being delayed has been a complete lifesaver (see LAX Two summers ago with wife and two kids--Yikes). Last year despite a couple of journeys to Europe I missed achieving diamond status by a short distance. This year, with a new Social People office in LA, clients in London, new business opportunities in Brazil and a visit to Paris for LeWeb I officially made diamond. As someone who helps Fortune 500 companies with developing social media customer service strategies I have to say that Delta does an AMAZING job of listening to consumers thru social media channels. If I send a tweet to @Delta I get very fast responses from @DeltaAssist and they have been amazing in some very tough situations. Delta is not a current client, I'm just a loyal customer and love to tell stories of the brands that do it right. Very classy move on their behalf in recognizing my diamond qualifying flight. As we were landing an attendant came to my seat with a bottle of wine and as we were landing I was congratulated on the PA. 

    Diamondlife

     

    Here's the Delta red coats waiting for me as I landed tonight from Paris. Getting to diamond means a lot of time away from my wife. Super excited that she happened to be on this flight with me.

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  • #LeWeb11 Made Me Become A Huge Karl Lagerfeld Fan

    • 10 Dec 2011
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    I already knew him as a fashion design innovator but the personal tour of his digital/mobile "game" turned me into a big fan. Paris loves Karl.

    Karl

     

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  • I'm Featured On The Cover Of This Month's Atlanta Tastemaker Magazine (@TastemakerMag)

    • 7 Dec 2011
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    Media_httpimageissuuc_jzjbi
    via issuu.com

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  • It's A Marathon Not A Race: 7 Tips To Staying Married

    • 27 Nov 2011
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    Us
    18yrritzcarlton
    Today my wife Sherrelle and I are celebrating 18 years of marriage. Whoa! Where did the time go!! I know without a shadow of a doubt that marrying her was the single most important decision I have made in my life. Have we had problems you ask? Absolutely, our marriage has endured its share of ups and downs. Has it made us stronger? YES. I can say that at 18 years today we are a solid unit and work in total unison. Didn't say total agreement, I said "unison." I know that my approach and look at things is totally different at times than my wife's. It is operating in this difference and respecting each other's unique perspective that help us make wise family decisions. One thing that we are completely on the same page about is the fact that without a spiritual relationship our marriage means nothing. We give Jesus Christ the glory, honor and praise for guiding us daily. This "relationship" is more than just attending church but it's about a filter in which we view life's challenges on a daily basis--and there are SO MANY daily challenges to filter.

    As an entrepreneur my wife is an "investor" in my company by providing the backbone support for the family. There is ABSOLUTELY no way that I would be able to run a successful business, manage employees and maintain two offices if Sherrelle wasn't operating as COO of the Andrews Family. That trust I have in her managing the details which include but are in no way limited to: Paying the bills, planning vacations, managing the school calendar, researching things for us to do on weekends, and so on, and so on, and on. My wife's ability to organize all the other functions of my life allow me to focus on running the company and simply having the room to create visions and for that she is a huge investor in my company. I cherish the role she plays and really travel when I have to and when in town do my best to support her role. Lastly, my wife is my emotional cheerleader and confidant. It is here where I need and depend on her so much. The way I look at life, business, friends, family can be so out of wack that without my wife giving me a proper grounding and sometimes additional viewpoint I would completely make several "bonehead decisions." I confer with Sherrelle on so many decisions and trust her intution. I know and respect a "woman's intuition" and my wife has the best "Spidey Sense" in the business.

    Some of you reading this may not be married yet and considering marriage one day. Maybe you have been married in the past, it ended badly and you are tainted by the whole experience. Perhaps you are in a marriage and are trying to figure out how to get out. Whatever your situation I have this to say to you: Marriage is A MARATHON, NOT A RACE. In plain speak it means that you have to CHOOSE to be married not expect some "oooeey goooey" feeling to take over your body on a daily basis. Our media obsessed culture has many of us totally confused on what real love looks like and most importantly what it takes to survive. So many men I know have a "jacked up" view of sex because of a lust filled culture and pornography. Lastly couples in general lack the commitment to sustainable marriages because of the popular "He/She is not making ME HAPPY" mentality that permeates the way we view marriage. By true confession I'm not a marriage counselor or trained therapist. However (and unfortunately) at 18 years of marriage I'm a member of this rare fraternity of people who make it past 7-10 years of marriage.Here are a few tips that might help you on your journey of marriage:

    • Fellas Take The Sword: This means at times (like 90%) you need to "fall on the sword" in an arugment for the sake of your marriage. I promise you this will save you a lot of heartache, time and pain. BE the peacemaker by being the bigger adult. Yes EVEN when she's dead wrong.
    • Eat Dinner At Home As A Family: I noticed that our marriage and relationship as a family changed for the better when we actually committed to a consistent family dinner time at the table. It may last 30 minutes but it is the best time to connect with your wife and family
    • Shut It Down: Try and turn off electronics and just soak up your wife. I am still working on this in true confession which tells you how long it actually takes. The fact that I work in Social Media and my wife is a blogger doesn't help. Try it I promise it works
    • Find A Shared Passion: My wife and I have recently realized we share a passion for health/fitness. Sherrelle has done a Clean Program Cleanse with me for 21 days and I most recently took up Kettlebells at her suggestion and we work out in the morning together
    • Snuggle Up: Every time you come to bed you don't have to hit a "home run." Practice the art of some good ol' Spoonin which in the end leads to even bigger fireworks.
    • Care About Things She Cares About: Guess what, life is not just about YOU. Get into her life and be bummed or be happy about the things that move her emotionally. Women are driven by the details of the day. Be authentically involved in her daily details
    • Wise Counsel: You need to keep a few men around you that have some wisdom and have been married several years. If your mentor's advice to you is "Go get you a chick on the side" RUN IMMEDIATELY and find a new mentor, he's not your guy homie!

    There are so many tips that I could share but I just wanted to get this blog post off my chest. I hope that you find some of what I'm sharing helpful. As we celebrated our marriage today I felt so blessed and humbled that we have made it this far. DIVORCE IS NOT AN OPTION for us and we truly practice that. I would be nothing if I couldn't at least help a few marriages make it. It's really tough out there and I want nothing else but to see marriages survive. Again without God I would not even be able to write this post and celebrate this marriage. My best to you. Let me know what tips you have.

     

     

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  • "Rocking' Around The Christmas Tree" Is Tonight's Christmas Mood Catalyst

    • 26 Nov 2011
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    (download)
    Click here to download:
    IMG_4161.MOV (4.73 MB)
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  • "Fast Food, Fat Profits-Obesity In America" Great Web Video by Al Jazeera (@AJFaultLines)--Happy Thanksgiving Ya'll

    • 24 Nov 2011
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    Doing a little research on a future project and stumbled across this good video on obesity. I know it's Thanksgiving, don't be mad. Hope you ate some fresh vegetables today.




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  • Footage From #ShiftNYC Featuring Howard Lindzon (@howardlindzon)

    • 15 Nov 2011
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    Another great video from Howard Lindzon on #ShiftNYC which one participant called the "Best Event of 2011"
    Look for us to be in several more cities next year.
    For more information go to Shift.PGI.com




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  • About

    Founder of social media communications agency Social People based in Los Angeles and Atlanta. Globally recognized speaker on social media marketing, pop culture and business. Occasional contributor on social media for CNN. Expert blogger on FastCompany.com and Huffington Post. Unique career experiences including music industry, new media startup and large global advertising/pr firm. Father to two, Husband to one and friend to many. My life is content, come see what's inside my head.

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